The issues relating to what we call “operational sustainability” are complex. As such the GO Initiative has been designed as a simple concept with a clear framework and practical tools.

It is based upon long term Commitments and capitalizes on the approach developed through our own Sustainability Foundation.

GO supplements the existing AIN services and product portfolio to address four key interlinked strategic issues:

1. Regulations & Standards

Building effective strategies to reduce risk exposure and take advantage of the new regulations and standards.

2. Operations & Processes

Re-engineering production and R&D processes as well as logistics, to create eco-efficiency. More

3. Green market segments

Entering high potential, environment-related new markets with coherent product portfolio and new services. More

4. GO selected products

Promoting the environmental benefits of products that meet the requirements set by GO criteria. More